Your responsibilities

• Designing, planning, managing, and optimizing integrated digital campaigns across multiple channels to generate pipeline.
• Monitoring and reporting campaign performance with granular tracking across relevant KPIs, including but not limited to impressions, clicks, web visitors, video views, collateral downloads, leads, initial sales conversations, and revenue
• Creating impactful nurture programs to improve conversion rates from leads to opportunities
• Working closely with the Vice President of Marketing for both granular tracking, reporting, and efficient lead management in the handoff from marketing to sales
• Overseeing vendor selection and contracts as needed

The must-have skill sets

• Bachelor’s degree in Business, Marketing, or a related field
• 5+ years of B2B demand generation experience in SaaS
• Extensive experience in the development of creative campaigns and execution of email marketing, social advertising, content syndication, SEM, and paid digital
• Strong reporting capabilities with the ability to track campaign performance and associated spend down to the most granular details while providing roll-up reporting to senior management
• A digital marketing portfolio of produced marketing work

Nice to have

• Master’s degree in business or related area
• Experience effectively leveraging Pardot marketing automation for the creation and sending of batch email and nurture paths, email delivery and inboxing, forms, landing pages, database segmentation, and management

Equal employment opportunity

• This is an opportunity to really amplify your career. In this role, you will learn, grow, and make a difference!

• Get to collaborate directly with a seriously high performing, world class team!

• We’re a fully distributed team

• Work isn’t everything and we understand that

Your responsibilities

• Increase qualified lead flow and reduce CPL
• Design, plan and execute effective marketing campaigns
• Identify and execute the paid advertising channels to scale rapidly.
• Plan, implement and manage marketing campaigns & strategy
• Be an architect of the marketing tracking systems
• Be a custodian of the marketing data
• Use data and reports to make evidence-based decisions
• Marketing automation sequence set up (click funnels, active campaign), lead scoring.
• Map customer journey (potentially segment and create sequences for each customer journey).
• Review and manage content marketing strategy.
• Manage content marketing schedule and strategy. Liaise with copywriters and blog writers.
• Oversee social media accounts and strategy
• Formulate PR plans and strategies in liaison with Vice President
• Write press releases, speeches and other PR copy
• Determine KPIs for marketing department
• Keep the marketing budget in check
• Track KPIs on a regular basis and present reports to Vice President
• Work with sales and development and customer success teams
• Create and present the annual marketing plan and strategy
• Analyze company’s marketing strategy and suggest improvements
• Stay up to date with the latest technology
• Stay up to date with the latest best practices
• Attend marketing conferences and educational programs

The must-have skill sets

• 10+ Years experience in marketing
• Be customer centric, you will have a great understanding of our customers’ needs and motivations.
• Creative flair. Design is important. You will need an eye for great design and uphold high standards.
• Proficiency in being the architect of marketing systems and getting the marketing team to work those systems (Trello, Asana, Google Docs etc).
• In depth knowledge of data analysis. What to to track and why.
• Proficiency in providing evidence-based reports to the Vice President
• Excellent organizational and time management skills
• Excellent communication and interpersonal skills

Equal employment opportunity

Your responsibilities

• Designed and led growth strategies and customer acquisition programs
• Dreams of trial engagement and LTV analysis
• Loves to experiment and present the results (and experiment again)
• Has exceptional data analysis and writing skills
• Wants to lead a sophisticated team as a player/coach

The must-have skill sets

• Has at least 7 years of strategic digital marketing experience for SaaS companies
• Is recognized as an SEO, SEM, and social advertising expert
• Managed multi-million dollar advertising budgets for software companies
• Can work at a fast-paced company where the feedback cycle is measured in hours rather than weeks
• Has a “get it done” attitude and radiates team spirit
• Is seeking a career-defining opportunity with a proven, results-oriented team

Equal employment opportunity

•  Empowering the commercial, partnerships and sales teams to exceed new business revenue targets
• Working closely with the CEO to drive proposition and pre-sales work, targeting software firms, platforms, asset managers, real estate firms, hedge funds and will be reporting to Vice President.
• Playing a key role in promoting commercial innovation, new thinking and methods for the business as a whole
• Developing and leading growth strategies with the executive team
• Building, managing, and developing a high performing sales and marketing teams
• Developing and implementing a go-to-market strategy to increase the reach and impact of ongoing efforts
• Creating a standardized outreach for current and future clients and coordinating its implementation across sales channels, client management, and marketing and communications
• Prospecting and closing relationships with key target clients
• Establishing both short-term results and long-term strategy, including revenue forecasting
• Monitoring the strategies and processes across the revenue cycle from customer acquisition to engagement to success
• Designing an organization and recruiting an effective team across demand generation, business development, partnerships, and sales and marketing
• Opportunity to create a new market segment, develop and grow a business and your career

Your responsibilities

• Successful background of scaling and delivering rapid revenue growth, building lasting relationships among Fortune 500-1000 brands
• Deep knowledge of cross-channel marketing, native advertising, programmatic, and the latest trends in digital advertising
• Developing sales strategies and matrixes for analyzing sales performance
• Strong financial, analytical, modeling, writing, PC, and software skills
• Ability to find any and every go-to-market opportunity that provides leverage
• Proven management experience at a senior strategic level, including people leadership capabilities
• Outstanding communication skills towards external partners, and across all functions and levels of an organization

The must-have skill sets

• Prior experience in Saas, bonus points for experience in property technology
• Prior experience creating and implementing the revenue strategy
• MBA is highly preferred.
• International experience.

Equal employment opportunity